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Facebook! Instagram! TikTok! Clubhouse! Snapchat! YouTube! Twitter! Periscope! Wait, is that one still around? You get the point.

There are a gazillion options when it comes to building your author platform online–but I’ve known people to break into hives at the mere mention of the social platforms above.

It’s understandable…

But, fear no more! Who is that? Is it a bird? A plane? NO! It’s Allie! Here to save the day on all things social media.

This week on Bound + Determined I sit down with my go-to advisor on all things social media, Allie Mason of Something Greater Social.


We chat about:

-The biggest (and most common) pain points she sees in clients

-Understanding social media algorithms

-Her recommended first steps if you’re just getting started

-The keys to an effective Instagram page

-Missteps to avoid

And so much more!

Allie is an Instagram expert, researcher, and experienced copywriter and content producer having worked in government, journalism, wellness, radio and television production, and entrepreneurship for more than a decade.

Something Greater Social Media serves purpose-driven experts and celebrities with a mission to make the world a better place. As a team they work with you to design a social media strategy that stays true to your voice, budget, and goals.

This is the crash course in social media you’ve been waiting for. Don’t miss it!


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